SEO – Present Scenario
In the living age of digital marketing the experience of buying and selling of products and services online is becoming aggressive.
Most of the small resellers, SMEs and 500 fortunate brands sell products online, increase reputation, satisfying customer needs and taste, offer valuable solutions, etc with the help of digital marketing services.
If you’re thinking of taking your business online and intimate success, increase ROI, and for other reasons.
There is no best way and time to take help and think of SEO. Because
- Whenever done right, SEO can drive a 14.6% conversion rate.
- 93% of online encounters start with a web search.
- Search engines drive multiple times more traffic to shopping locales than web-based social networking.
- Google holds 74.75% of the web crawler piece of the overall industry.
- 60% of Google searches are done by means of cell phones.
- By 2021, Mobile SEO is anticipated to rule online deals, driving 54% in deals.
What is Search Engine Optimization?
According to the more than hundreds of thousands of SEO marketers and Digital Marketing enthusiasts philosophises; SEO is Search Engine Optimization is little practice of boosting website ranking and improving website visibility on search engines. Google, Bing, and Yahoo are name few.
Why is SEO Important for Early Startups and Websites?
(Because of clutching high ROI and building brand internationally)
1. SEO Increases Organic Search Web Traffic
SEO works on two principles, ‘paid’ and ‘organic’. And, I personally find organic work 75% more effective than paid.
Even professional communities like BrightEdge reported that 51 percent of all website traffic comes from organic search, 10 percent from paid search, 5 percent for social, and 34 percent from all other sources.
Thus, good SEO results better ranking on Google and luckily if you stand in top 10 result (first page of Google) could give you better website traffic figures than paid ad searches traffic.
2. Good Website SEO Leads to a Better User Experience
What is a good website in terms of SEO?
It is simple, Google rank websites considering distinct factors present in the website such as good written meta tags and title, appropriate keyword following, well-defined headings, right graphic element placement, lesser loading time, and much more.
If your website has these and shows a green signal then it is good SEO or referred to as a good SEO website.
3. SEO Results in More Sales Locally
Other than standard SEO, Local SEO is also important for your website and business. It improves business presence demographically and improves local ranking on Google maps.
When your business and website showing to the people in your living area may result in you getting more business locally.
Even 88% of people who perform local search from their smartphones visit or call a store within a day. Hence, SEO results in more sales locally.
4. Website Credibility Increases With SEO
SEO improves the website credibility in the eyes of both business owners and web searchers.
Overall, SEO results in higher ranks on search engine results. And it could be possible with SEO to stand twice or three on the first page of Google one competitive keywords which directly increases the credibility of the website as well as the business.
5. SEO helps you Stand in forefront on TLD
Top Level Domain in short TLD refers to the part of the domain that comes after the DOT (.) for instance .com. .org .in and so on.
Optimizing your website for different uniform source locators could help your website come on a different TLD. With this you can rank your website on different countries TLD suc as .co.uk, .ag, etc.
Thus in that manner SEO helps you go internationally.
(Because of rapid change in online competition and Customer Behaviour)
6. SEO Makes Ads More Effective
You have seen an ad banner displaying on top, bottom, side widget left and right and some time in the middle on the website.
These ads are used to make users visit the website. How is it done? With the help of Search Engine Marketing and Pay Per Click you could display ads on websites and google paid search results.
Making your ad more effective SEO plays an important role by making your website optimized and boosted for rank to engage with more and more people in less period of time.
7. SEO Requires Comparatively Less Constant Engagement
Going deeper, SEO is an inbound technique and hence there are multiple ways to do so. You can do social media posting with a referred link page, blogging, article writing, and guest posting. It’s required more engagement as compared to SEO.
Because these are based on market trends and customer choices thus constantly require updating of new posts.
This constant engagement is comparatively less in SEO as after optimizing a page, only some supervision is needed.
(Because it’s a good investment and value for money)
8. SEO Benefits Outweigh Its Costs
While SEO does cost money to have a better optimized website. Out of this, a good optimized website is user-friendly, improves customer experience, and allows them to interact with your funnel easily and all of this can provide you interactive traffic and leads to close more sales.
This means that the benefits of SEO far outweigh its costs (so you won’t regret it).
9. SEO is Quantifiable
No doubt! SEO is measurable hence there are several ways to track the performance of your website SEO.
To know about your website growth, how much traffic is collected, know your most aggressive audience, about calls and conversions, improvements in search engine results page rankings and others can be used to quantify the success of SEO for a website.
10. Mobile SEO Aligns With the Online Activities of Users
While most of the business and website owners are investing money on having a mobile-friendly website, they are sure to understand the importance of Mobile SEO.
In my knowledge, a website optimized only for a desktop is not enough! As 90% users are investing their time on smartphones and frankly open websites on mobile thus the demand of having mobile friendly websites increased.
So far I am sure you acknowledge that SEO is important for your business and for any-type of website whether it’s ecommerce, reseller, b2b, b2c or any other for getting online success – SEO is essential and by reading these friendly reasons it seems you’re looking for an SEO company.
Go on…take help from the best SEO company in Jaipur. Good Luck…!